Hello Blossomers!
We are so thrilled to have our items featured once again by our friends at Stationery Trends Magazine. Our Mod Party Collection is highlighted in a two page spread in Stationery Trends’ National Stationery Show issue, which will be distributed to everyone attending this year’s show in New York City. Specifically, our Pink Circus Party theme kit is featured in the article.
Our Head Designer, Heather Swanson, is interviewed in the article and talks about the struggle she had finding party favors and decorations that matched the jungle theme for her son’s birthday. She was inspired to create a collection full of different themes to make it easier on party planners to find coordinating supplies. Heather also gives insight to how the Mod Party Collection was developed and designed. When asked how she would recommend these kits be promoted and merchandised at retail, Heather advised, “We recommend clients keep Starter Kits in stock. These are pre-packed kits to get a party started and dress up a food or dessert table. They include cupcake wrappers and toppers, a welcome sign, striped straws, and tent cards. Most customers are happy with just the items in the kit, plus it’s offered at a discount rate over buying things individually. The customer who wants to get fancy can order (coordinated) personalized items.”
Thanks again to Stationery Trends Magazine for producing such a lovely feature on our Mod Party Collection.
-Julie